Google Meet launches an AI-powered makeup feature

google-meet-launches-an-ai-powered-makeup-feature
Image Credits:Google Meet

Google Meet finally has an AI-powered makeup filter for those days when you don’t feel like applying real makeup before a meeting. The new capability will help Google Meet compete with other video-conferencing apps that already have virtual makeup features, including Microsoft Teams and Zoom.

Google Meet offers 12 different makeup options to choose from, which can be found in the “Appearance” section under “Portrait touch-up,” which is a feature that has been available since 2023 to provide users with options like complexion smoothing, under-eye lightening, and eye whitening.

Image Credits:Google Meet

Notably, Google says that the virtual makeup will stay in place no matter how the user moves on-screen, making it seem more authentic. So, if a user takes a sip of coffee, the filter will stay on their face instead of shifting to the mug.

Additionally, the feature will be disabled by default and can be activated by the user either before or during a video call. Once a makeup style is applied, Google Meet will remember your choices for future meetings.

The new AI-powered feature began rolling out on October 8 on mobile and web. 

Lauren covers media, streaming, apps and platforms at TechCrunch.

You can contact or verify outreach from Lauren by emailing laurenf.techcrunch@gmail.com or via encrypted message at laurenforris22.25 on Signal.

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