Samsung has integrated Coinbase into its Galaxy ecosystem for 75 million U.S. users through Samsung Wallet.
Summary
- Samsung Wallet now supports Coinbase crypto services on Galaxy devices
- The rollout initially covers ~75M users in the U.S., with plans to expand globally
- Users can buy, trade, and stake crypto without the standalone Coinbase app
The Korean tech giant is expanding its partnership with Coinbase. On Friday, Oct. 3, Samsung announced it will enable Galaxy users to access Coinbase directly through Samsung Wallet. The partnership, first announced in July and initially available to 75 million users in the U.S., will eventually expand to other regions.
“Together with Samsung, we’re pairing their global scale with Coinbase’s trusted platform to deliver the best value for people to access crypto — starting with more than 75 million of Galaxy users across the U.S., and soon around the world,” said Shan Aggarwal, Chief Business Officer, Coinbase.
Samsung will also offer incentives to new users, including a free three-month Coinbase One subscription, which comes with zero trading fees on some assets and boosted staking rewards. Users who make their first trade through Samsung Wallet will also receive $25 in credit on Coinbase.
Samsung Wallet and Coinbase to expand crypto access
According to Samsung, the goal of the partnership is to make crypto trading more accessible for its users. The company stated that this is part of its broader strategy to make everyday tasks easier and more convenient.
“Millions of Galaxy users rely on their smartphone to complete everyday tasks, and that goes far beyond communication — it’s paying in-store, unlocking a car, showing an ID, and more. Samsung Wallet enables each of these experiences and we’re continuing to expand its functionality,” said Drew Blackard, Senior Vice President of Mobile Product Management at Samsung Electronics America. “With our Coinbase partnership, Galaxy users have a simple and streamlined way to access crypto from a leader in the industry.”
